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How do you find new-to-you authors?

Authors talk. We share information, we vent, we cry and we rally.

Earlier this year, I was part of several different conversations all wondering how readers are finding new authors to read. This inspired me to put together a survey, which ran on my author page for about two weeks.

Here are the results.

This was far from a scientific survey. Although the link to complete the survey was posted on my author page, in an advertised post, and shared by many people on their pages, we only had 74 respondents. Since it was posted on Facebook, there has to be a preference for Facebook as a social media outlet considered. And since iBooks readers tend not to congregate on Facebook, that also should be taken into consideration.

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Respondents came from the US, Canada, Europe, Asia and Australia.

Of the respondents, 36.5% read 1-5 books  a month. 27% read 6-10 books a month. 36.5% read 15 or more books a month.

5% rarely read new authors. 57% read new authors 1-3 times a month. 26% read new authors 4-6 times a month. 12% read new authors more than 6 times a month. 

There were 26 options for the question “How do you find new authors?” The top four answers were:

Facebook posts by other authors I know about authors I didn’t know–74%

Free books on Amazon–72%

Word of mouth from readers I know in real life: 65%

Facebook posts by authors about their own books: 59%

The bottom four answers were:

Instagram: 11%

In real life book clubs: 9.5%

Best-Sellers Lists (NY Times, USA Today): 9.5%

Free books on iBooks: 7%

I’m planning on running another more comprehensive poll in the spring which will be posted here as well as on Twitter and in my newsletter. Please consider taking part in this; we want to know what  YOU think.